12 Top Link Building Tools Every Marketer Swears By!

Link building is one of such SEO measures that can get really complex. But then, there are scores of tools available, created with the intention of making the entire process a lot easier and organized. Let us go ahead and check out some of the best and most effective A-grade tools concerning link building in SEO:

1. Ahrefs

the ahrefs tool

With one of the largest live backlinks databases, Ahrefs allows users to perform link profile analysis, spy on what kind of backlinks your competitors have, and indeed, find what kind of opportunities exist to create your backlink profile.

2. SEMrush


This includes backlink analysis and is another tool that allows one to track and evaluate other incoming links for more good sources where the building of the link may be possible.

3. Majestic


Majestic is a link-targeted gadget that shows a complete summary of your link ecosystem, categorized as a “Citation Flow” or “Trust Flow” to ascertain quality and relevance.

4. BuzzSumo

buzz sumo

This one tool is most useful to content marketers as it has been known to help point out trending content within your niche and gauge the share points of the influencer sharing content, hence opening doors toward link-building opportunities.

5. Moz’s Link Explorer


Second in the series of Moz Pro tools, Link Explorer aims the spear right into the heart of your backlink profile, including stealing domain authority and even identifying anchor text distribution, and delves into custom spam score, flagging potentially harmful backlinks.

6. Hunter.io


This tool is mostly useful for outreach campaigns, by which it also enables one to achieve various email addresses under the same domain; hence, one can arrive at the right prospect better.

7. Linkody


Linkody is a backlink tracking tool that sends notification on gains and losses of backlinks and also gives an in-depth analysis of competitor link building strategies.

8. Pitchbox


Whether a user is involved in email outreach to influencers, content marketing, influencer engagement, link-building, or even PR, Pitchbox streamlines your outreach in a holistic manner.

9. Broken Link Checker

broken link checker

This one simply scans websites for dead links, which brings an opportunity to replace them with your relevant content.

10. Ninja Outreach

Ninja Outreach

The term “outreach” generally means, in a digital marketing context, the stage of a project or assignment when one reaches out and connects with a person or a group.

11. LinkMiner

link miner

Among the Mangools suite, LinkMiner features options to check a web page for good broken links and give key metrics of good backlinks.

12. GSC (Google Search Console)


Even though GSC is not a purely link building tool, it’s the one that provides the information a person needs: who is actually linking to your website and how the link profile develops over some time. If these are your wants to be put to use in your favor, then such tools could take your link building game a notch higher with better insights, automation in processes, and reflection in strategies, which way out for something that can be much effective and efficient. These are godsend tools to have at the service of any professional there into the universe of digital marketing, be it a complete new-be, liaison managers, or even hardcore SEO experts.