How to find contact information for backlink outreach purposes?

Part of the process involves finding the contact details to follow up with in any of your digital marketing or link building campaigns. Below are the ways you can be able to find contact details for people and organization:

Check the Website’s Contact Page

Most websites have a ‘Contact Us’ page with email addresses or a contact form. Look for a ‘Team’ or ‘About Us’ page for specific contact details of team members.

Use Social Media

  • LinkedIn: this is a great tool for finding professionals and their contacts. Connect and send a message or look for an email on their profile.
  • Twitter: Some profiles include contact details or a website link in the bio. Facebook: Business pages often list contact information.

Whois Lookup

Use whois databases to find registrant information for domains (e.g., whois.net). However, the available data might be limited for your access by some privacy settings.

Use Email Finding Tools

It is recommended to use a few sources to find a list of emails related to a domain, or the contact needed for the professional, by the search system from Hunter.io, Voila Norbert, Find That Email, and other ones.

Google Search

Sometimes the right way of Googling, like “[Company Name] + contact” or “[Name] + email” as keywords, guides the fruit.

Check Author Pages on Blogs

If you are getting in touch with a blogger, the author bio on his articles may be having contact information or linking to the personal website.

Networking and Referrals

Use your professional network to get introductions. LinkedIn is particularly useful for this.

Subscribe to Newsletters

Subscribe to the site’s newsletter. The newsletter is sometimes sent by a direct email that you are able to respond to.

Check Press Releases

Press releases often include a media contact email address or phone number.

Use Browser Extensions

Add-ons like Hunter can be installed on the browser to get email addresses associated with a very visited site without any struggle.

Attend Industry Events and Webinars

Networking at events can be a direct way to gather contact information.

Look for Contact Information in Published Articles

Sometimes, articles on third-party sites include the author’s contact information or social media profiles.

Tips for Effective Use

  • Respect Privacy: Always use contact information responsibly and respect privacy laws like GDPR.
  • Verify Emails: Use tools to verify the email addresses to reduce the bounce rate.
  • Customize Your Email Outreach: Now that you have the contacts, ensure your email outreach is well customized for an even better response. Keep in mind, good outreach is not getting to the right contact, but sending him a message that he really speaks to him. Personalize and make it relevant.